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Unleashing the Innovators audiobook
- By: Jim Stengel
- Narrator: Jim Stengel
- Category: Business & Economics, Management
- Length: 6 hours 52 minutes
- Publisher: Penguin Random House Audio Publishing Group
- Publish date: January 01, 2017
- Language: English
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Unleashing the Innovators Audiobook Summary
Today’s established companies must find new ways to reignite their entrepreneurial DNA and jumpstart revenues–or risk losing their way. By working with startup companies, Jim Stengel, renowned consultant to Fortune 500 companies and the former global marketing officer for Procter & Gamble, says that legacy companies can renew themselves: by acquiring new technology and creating new business lines; relearning the need for speed; sparking innovation; and learning from failures.
At P&G, Stengel saw the importance of establishing partnerships with the startup world in order to learn how to better innovate. Relying on extensive interviews with innovation leaders at enterprise companies and startups, Stengel’s Unleashing the Innovators takes readers inside such storied companies as GE and Wells Fargo, IBM and Target, Motorola Solutions and Toyota to see what they are learning from their alliances with entrepreneurs. Stengel also explores how even 20- and 30-year-old “startups” like Amazon, Google, and Facebook can reinvent themselves–and what managers at legacy companies everywhere can learn from them.
Drawing on a specially commissioned global study of over 200 established corporations and startups, conducted by research consultancy OgilvyRED, Stengel found that companies with successful startup partnerships are three times more likely to change their culture to be more innovative.
Filled with indepth stories from the front lines of today’s most forward-looking companies, Unleashing the Innovators shows how companies of all sizes can better navigate today’s changing landscape, accelerate innovation, increase revenues, and improve their customer relationships.
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Unleashing the Innovators Audiobook Narrator
Jim Stengel is the narrator of Unleashing the Innovators audiobook that was written by Jim Stengel
About the Author(s) of Unleashing the Innovators
Jim Stengel is the author of Unleashing the Innovators
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Unleashing the Innovators Full Details
| Narrator | Jim Stengel |
| Length | 6 hours 52 minutes |
| Author | Jim Stengel |
| Category | |
| Publisher | Penguin Random House Audio Publishing Group |
| Release date | May 02, 2024 |
| ISBN | 9780525500315 |
Subjects
The publisher of the Unleashing the Innovators is Penguin Random House Audio Publishing Group. includes the following subjects: innovation, business model, tech, software, strategy, silicon valley, product development, customer development, agile, Ogilvy, legacy, business plan, scrum, project management, training, start-up, professional development, innovators, business, business books, entrepreneurship, management, creativity, management books, startup, economics, psychology, entrepreneur, mba, entrepreneur books, mindset, motivation, money, economy, motivational books, self help books, psychology books, business development, success books, consumer behavior, Business & Economics, Management, Business & Economics, Consumer Behavior, Business & Economics, Entrepreneurship The BISAC Subject Code is Business & Economics, Management
Additional info
The publisher of the Unleashing the Innovators is Penguin Random House Audio Publishing Group. The imprint is Random House Audio. It is supplied by Penguin Random House Audio Publishing Group. The ISBN-13 is 9780525500315.
Global Availability
This book is only available in the United States.
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