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A New Way to Think audiobook
- By: Roger L. Martin
- Category: Business & Economics, Management
- Length: 7 hours 58 minutes
- Publisher: Ascent Audio
- Publish date: May 10, 2022
- Language: English
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A New Way to Think Audiobook Summary
Over a stellar career, Roger Martin has advised the CEOs of some of the world’s most successful companies. From the beginning, he noted that almost every executive he talked to had a “model”-a framework or way of thinking that guided their strategy and activities. But these models tended to become automatic, so much so that when one didn’t work, the typical response was just to apply it again-with greater enthusiasm.
Martin took a fresh, critical approach to helping. When company leaders came to him with fundamental questions-How do you decide where to play and how to win? What is the key to shaping and changing corporate culture? How can you design a successful, sustainable innovation process?-his first response was to break the spell of the current model with a memo articulating a new way to think about the problem at hand and a more powerful and effective way to overcome it.
Over time, these ideas worked their way into Martin’s many Harvard Business Review articles. Now, for the first time, they appear together in A New Way to Think. With his trademark incisive intellect and clarity, Martin covers the entire breadth of the management landscape-illuminating the true nature of competition, explaining how company success revolves around customers, revealing how strategy and execution are really the same thing, and much more.
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About the Author(s) of A New Way to Think
Roger L. Martin is the author of A New Way to Think
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A New Way to Think Full Details
| Length | 7 hours 58 minutes |
| Author | Roger L. Martin |
| Category | |
| Publisher | Ascent Audio |
| Release date | May 10, 2022 |
| ISBN | 9781663718624 |
Subjects
The publisher of the A New Way to Think is Ascent Audio. includes the following subjects: management, leadership, strategy and leadership, Business & Economics, Management, Business & Economics, Strategic Planning, Business & Economics, Knowledge Capital The BISAC Subject Code is Business & Economics, Management
Additional info
The publisher of the A New Way to Think is Ascent Audio. The imprint is Ascent Audio. It is supplied by Ascent Audio. The ISBN-13 is 9781663718624.
Global Availability
This book is only available in the United States.
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