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Get Different audiobook

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Get Different Audiobook Summary

From Mike Michalowicz, bestselling author of Profit First, Clockwork, and Fix This Next, a practical and proven guide to standing out in a crowded market.

Many business owners are frustrated because they feel invisible in a crowded marketplace. They know they are better than their competitors, but when they focus on that fact, they get little in return. That’s because, to customers, better is not actually better. Different is better. And those who market differently, win.

In his new marketing book, Mike Michalowicz offers a proven, no-bullsh*t method to position your business, service, or brand to get noticed, attract the best prospects, and convert those opportunities into sales. Told with the same humor and straight-talk that’s gained Michalowicz an army of ardent followers, with actionable insights drawn from stories of real life entrepreneurs, this book lays out a simple, doable system based on three critical questions every entrepreneur and business owner must ask about their marketing:
1. Does it differentiate?
2. Does it attract?
3. Does it direct?

Get Different is a game-changer for everyone who struggles to grow because their brand, message, product or service doesn’t stand out and connect with customers–the long-anticipated answer to the defining business challenge of our time.

*This audiobook includes a downloadable PDF containing charts, marketing tools, Get Different experiment sheets, and more.

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Get Different Audiobook Narrator

Mike Michalowicz is the narrator of Get Different audiobook that was written by Mike Michalowicz

About the Author(s) of Get Different

Mike Michalowicz is the author of Get Different

Subjects

The publisher of the Get Different is Penguin Random House Audio Publishing Group. includes the following subjects: small business, business innovation, digital marketing, business development, creative marketing, how to start a business, marketing strategy, top business books, advertising books, start up business books, books for entrepreneurs, entrepreneur gifts, advertising, small business books, business strategy, business plan, branding, startup, competitive strategy, profit first, entrepreneurship, entrepreneur books, entrepreneur, marketing books, marketing, business books, business, money, creativity, economics, strategy, economy, Business & Economics, Marketing, General, Business & Economics, Entrepreneurship, Business & Economics, Small Business The BISAC Subject Code is Business & Economics, General, Marketing

Additional info

The publisher of the Get Different is Penguin Random House Audio Publishing Group. The imprint is Penguin Audio. It is supplied by Penguin Random House Audio Publishing Group. The ISBN-13 is 9780593456323.

Global Availability

This book is only available in the United States.

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