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The Startup Gold Mine audiobook
- By: Neil Soni
- Narrator: Neil Soni
- Category: Business & Economics, Small Business
- Length: 5 hours 22 minutes
- Publisher: AMACOM
- Publish date: October 16, 2018
- Language: English
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The Startup Gold Mine Audiobook Summary
An invaluable playbook for startup founders looking to partner with big business.
Corporations are desperate to overhaul their culture and the perception that they are giant, bureaucratic dinosaurs too slow to react in a rapidly changing business landscape. Many are trying to be more innovative and agile, like a startup. One easy way to achieve this goal is through partnering with or acquiring a startup. Corporate venture capital (CVC) now makes up 25 percent ($18 billion) of all venture capital dollars in North America.
The Startup Gold Mine reveals how the world’s largest and most prestigious brands make innovation decisions, including new product launches, vendor-startup partnerships, and even billion-dollar acquisitions. The book also details the ways startups can leverage corporate strengths and weaknesses for mutual benefit. You will learn:
- Why the “innovator’s dilemma” is leading large companies to seek out partnerships with startups
- How to close a deal with a large company, from first connection to getting paid
- Strategies to troubleshoot common land mines that startups encounter when working with large companies
- Ways to navigate the convoluted corporate landscape without spending a fortune on conferences and consultants.
Author Neil Soni draws on his experience as an entrepreneur and as an external innovator with premier brands like Estee Lauder, MAC, and Smashbox to reveal large companies’ inner workings, as well as how startup founders and employees can use this knowledge to close the biggest deals of their lives.
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The Startup Gold Mine Audiobook Narrator
Neil Soni is the narrator of The Startup Gold Mine audiobook that was written by Neil Soni
Neil Soni has built, grown, and created new ventures – both within the world’s largest brands and as an independent entrepreneur. Neil is currently the Founder & CEO of Unlimited Brewing Company, the world’s first platform for customizing and personalizing beer. He also runs a growth and innovation consulting practice, which helps startups and Fortune 500 companies partner and invest in cross-industry technology and commercial opportunities. Since April 2015, he has been working with The Estée Lauder Companies (ELC) to start and build their Global External Innovation function. Prior to these endeavors, Neil led the growth team at MomTrusted.com, a social marketplace for early education with over 3 million users, and founded CollegeZen, a social platform for high school students, peer mentors, and colleges. The Bill & Melinda Gates Foundation named CollegeZen one of the worldwide winners of the College Knowledge Challenge.
About the Author(s) of The Startup Gold Mine
Neil Soni is the author of The Startup Gold Mine
The Startup Gold Mine Full Details
| Narrator | Neil Soni |
| Length | 5 hours 22 minutes |
| Author | Neil Soni |
| Category | |
| Publisher | AMACOM |
| Release date | October 16, 2018 |
| ISBN | 9781400215034 |
Subjects
The publisher of the The Startup Gold Mine is AMACOM. includes the following subjects: The BISAC Subject Code is Business & Economics, Small Business
Additional info
The publisher of the The Startup Gold Mine is AMACOM. The imprint is AMACOM. It is supplied by AMACOM. The ISBN-13 is 9781400215034.
Global Availability
This book is only available in the United States.
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