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Too Big to Ignore audiobook
- By: Phil Simon
- Category: Business & Economics, General
- Length: 8 hours 16 minutes
- Publisher: Ascent Audio
- Publish date: December 12, 2018
- Language: English
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Too Big to Ignore Audiobook Summary
Residents in Boston, Massachusetts, are automatically reporting potholes and road hazards via their smartphones. Progressive Insurance tracks real-time customer driving patterns and uses that information to offer rates truly commensurate with individual safety. Google accurately predicts local flu outbreaks based upon thousands of user search queries. Amazon provides remarkably insightful, relevant, and timely product recommendations to its hundreds of millions of customers. Quantcast lets companies target precise audiences and key demographics throughout the Web. NASA runs contests via gamification site TopCoder, awarding prizes to those with the most innovative and cost-effective solutions to its problems. Explorys offers penetrating and previously unknown insights into healthcare behavior.
How do these organizations and municipalities do it? Technology is certainly a big part, but in each case the answer lies deeper than that. Individuals at these organizations have realized that they don’t have to be Nate Silver to reap massive benefits from today’s new and emerging types of data. And each of these organizations has embraced Big Data, allowing them to make astute and otherwise impossible observations, actions, and predictions.
It’s time to start thinking big.
In Too Big to Ignore, recognized technology expert and award-winning author Phil Simon explores an unassailably important trend: Big Data, the massive amounts, new types, and multifaceted sources of information streaming at us faster than ever. Never before have we seen data with the volume, velocity, and variety of today. Big Data is no temporary blip of fad. In fact, it is only going to intensify in the coming years, and its ramifications for the future of business are impossible to overstate.
Too Big to Ignore explains why Big Data is a big deal. Simon provides commonsense, jargon-free advice for people and organizations looking to understand and leverage Big Data. Rife with case studies, examples, analysis, and quotes from real-world Big Data practitioners, the book is a must-listen for chief executives, company owners, industry leaders, and business professionals.
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About the Author(s) of Too Big to Ignore
Phil Simon is the author of Too Big to Ignore
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Too Big to Ignore Full Details
| Length | 8 hours 16 minutes |
| Author | Phil Simon |
| Category | |
| Publisher | Ascent Audio |
| Release date | December 12, 2018 |
| ISBN | 9781469070162 |
Subjects
The publisher of the Too Big to Ignore is Ascent Audio. includes the following subjects: author of The New Small, author of Why New Systems Fail, author of Analytics the Agile Way, Business & Economics, General, Business & Economics, Industries, General, Business & Economics, Industries, Computers & Information Technology The BISAC Subject Code is Business & Economics, General
Additional info
The publisher of the Too Big to Ignore is Ascent Audio. The imprint is Ascent Audio. It is supplied by Ascent Audio. The ISBN-13 is 9781469070162.
Global Availability
This book is only available in the United States.
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