11 Best Negotiating, Business & Economics Books
Negotiating, Business & Economics is a popular category for many book lovers. Our team at Speechify has curated a list of the top Negotiating, Business & Economics audiobooks everyone must read.
See the top 11 Negotiating, Business & Economics audiobooks below.
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Sales Differentiation
- By: Lee B. Salz
- Narrator: Lee B. Salz
- Length: 5 hours 21 minutes
- Publisher: AMACOM
- Publish date: September 18, 2018
- Language: English
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4.25(78 ratings)
4.25(78 ratings)Regular Price:Try for $0.0021.99 USD“If we don’t drop our price, we will lose the deal.” That’s the desperate cry from salespeople as they try to win deals in competitive marketplaces. While the easy answer is to lower the price, the company sacrifices“If we don’t drop our price, we will lose the deal.”
That’s the desperate cry from salespeople as they try to win deals in competitive marketplaces. While the easy answer is to lower the price, the company sacrifices margin–oftentimes unnecessarily.
To win deals at the prices you want, the strategy needed is differentiation. Most executives think marketing is the sole source of differentiation. But what about the sales function of the company? This commonly neglected differentiation opportunity provides a multitude of ways to stand out from the competition. This groundbreaking augiobook teaches you how to develop those strategies.
In Sales Differentiation, sales management strategist, Lee B. Salz presents nineteen easy-to-implement concepts to help salespeople win deals while protecting margins. These concepts apply to any salesperson in any industry and are based on the foundation that “how you sell, not just what you sell, differentiates you.”
The strategies are presented in easy-to-understand stories and can quickly be put into practice. Divided into two sections, the “what you sell” chapters help salespeople:
- Recognize that the expression “we are the best” causes differentiation to backfire.
- Avoid the introspective question that frustrates salespeople and ask the right question to fire them up.
- Understand what their true differentiators are and how to effectively position them with buyers.
- Find differentiators in every nook and cranny of the company using the six components of the “Sales Differentiation Universe.”
- Create strategies to position differentiators so buyers see value in them.
The “how you sell” section teaches salespeople how to provide meaningful value to buyers and differentiate themselves in every stage of the sales process. This section helps salespeople:
- Develop strategies to engage buyers and turn buyer objections into sales differentiation opportunities.
- Shape buyer decision criteria around differentiators.
- Turn a commoditized Request for Proposal (RFP) process into a differentiation opportunity.
- Use a buyer request for references as a way to stand out from the competition.
- Leverage the irrefutable, most powerful differentiator…themselves.
Whether you’ve been selling for twenty years or are new to sales, the tools you learn in Sales Differentiation will help you knock-out the competition, build profitable new relationships, and win deals at the prices you want.
Accompanying charts are available in the audio book companion PDF download.
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Ask For More
- By: Alexandra Carter
- Narrator: Alexandra Carter
- Length: 16 hours 54 minutes
- Publisher: Simon & Schuster Audio
- Publish date: January 01, 2020
- Language: English
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4.18(483 ratings)
4.18(483 ratings)Regular Price:Try for $0.0019.99 USDAn instant Wall Street Journal bestseller and “a joy to read” (Douglas Stone and Sheila Heen, authors of Difficult Conversations), Ask for More shows that by asking better questions, you get better answers–and better results fromAn instant Wall Street Journal bestseller and “a joy to read” (Douglas Stone and Sheila Heen, authors of Difficult Conversations), Ask for More shows that by asking better questions, you get better answers–and better results from any negotiation.
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Negotiation is not a zero-sum game. It’s an essential skill for your career that can also improve your closest relationships and your everyday life. Still, people often shy away from it, feeling defeated before they’ve even started. In this groundbreaking new book on negotiation, Alexandra Carter–Columbia law professor and mediation expert who has helped students, business professionals, the United Nations, and more–offers a straightforward accessible approach anyone can use to ask for and receive more.
We’ve been taught incorrectly that the loudest and most assertive voice prevails in any negotiation, or otherwise, both sides compromise, ending up with less. Instead, Carter shows that you get far more value by asking the right questions of the person you’re negotiating with than you do from arguing with them. She offers a simple yet powerful ten-question framework for successful negotiation where both sides emerge victorious. Carter’s proven method extends far beyond one “yes” and instead creates value that lasts a lifetime.
Ask for More is “like having a negotiation coach in your corner” (Linda Babcock, author of Women Don’t Ask) and gives you the tools to bring clarity and perspective to any critical discussion, no matter the topic. -
Negociacion
- By: Brian Tracy
- Narrator: Brian Tracy
- Length: 2 hours 35 minutes
- Publisher: Grupo Nelson
- Publish date: July 11, 2017
- Language: Spanish
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3.95(53 ratings)
3.95(53 ratings)Regular Price:Try for $0.0016.99 USDNegociacion es un elemento esencial de casi todas nuestras interacciones –personalmente y profesionalmente. Es parte de como establecemos relaciones, trabajamos juntos y encontramos soluciones para nuestros clientes, nuestras organizaciones yNegociacion es un elemento esencial de casi todas nuestras interacciones –personalmente y profesionalmente. Es parte de como establecemos relaciones, trabajamos juntos y encontramos soluciones para nuestros clientes, nuestras organizaciones y nosotros mismos. Sencillamente, quienes no negocian corren el riesgo de ser victimas de los que si. A lo largo de su carrera, el experto en exito Brian Tracy ha negociado varios contratos de millones de dolares. Ahora, con esta breve guia, usted tambien puede convertirse en un maestro negociador y aprender a:* Utilizar los seis estilos clave de negociacion* Aprovechar el poder de la emocion en forjar acuerdos* Usar el tiempo a su favor* Prepararse como un profesional y entrar en cualquier negociacion desde una posicion de fuerza* Obtener claridad sobre las areas de acuerdo y desacuerdo* Desarrollar resultados gana-gana* Utilizar el poder de la reciprocidad* Saber cuando y como alejarse* Aplicar la Ley de cuatro* Y mucho masLa negociacion inteligente le puede ahorrar tiempo y dinero, le hacen mas eficaz, y contribuyen sustancialmente a su carrera. Repleto de la sabiduria de Brian Tracy, este practico y portatil libro pone el poder de negociacion en sus manos.
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Getting to Yes
- By: Roger Fisher
- Narrator: Dennis Boutsikaris
- Length: 6 hours 17 minutes
- Publisher: Simon & Schuster Audio
- Publish date: January 01, 2011
- Language: English
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3.95(65035 ratings)
3.95(65035 ratings)Regular Price:Try for $0.0017.95 USDGetting to Yes offers a concise, step-by-step, proven strategy for coming to mutually acceptable agreements in every sort of conflict–whether it involves parents and children, neighbors, bosses and employees, customers or corporations, tenantsGetting to Yes offers a concise, step-by-step, proven strategy for coming to mutually acceptable agreements in every sort of conflict–whether it involves parents and children, neighbors, bosses and employees, customers or corporations, tenants or diplomats. Based on the work of the Harvard Negotiation Project, a group that deals continually with all levels of negotiation and conflict resolution from domestic to business to international, Getting to Yes tells listeners how to:
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* Separate the people from the problem
* Focus on interests, not positions
* Work together to create options that will satisfy both parties
* Negotiate successfully with people who are more powerful, refuse to play by the rules, or resort to “dirty tricks” -
Negotiation as a Martial Art
- By: Cash Nickerson
- Narrator: Cash Nickerson
- Length: 4 hours 53 minutes
- Publisher: Blackstone Publishing
- Publish date: January 01, 2021
- Language: English
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3.8(20 ratings)
3.8(20 ratings)Regular Price:Try for $0.0032.95 USDWall Street Journal Bestselling book We all negotiate. Put more accurately, we are always negotiating. There is always something we want that we do not have. There is always something we have that others want. Those human transactions are veryWall Street Journal Bestselling book
We all negotiate. Put more accurately, we are always negotiating. There is always something we want that we do not have. There is always something we have that others want. Those human transactions are very human. The process of bartering, whether it be in billion-dollar transactions or over the use of the family car, is a deeply human activity. But like many soft skills, we don’t teach it. We consider it something that we have to just learn by doing it. And it is true that trial and error is the basic teacher of negotiation.
But it doesn’t have to be that way. Negotiation is a social activity that involves disciplines like language, observation, reaction, listening, speaking, story telling, humor and sensing. The number one thing you bring to every negotiation is you. This book helps you understand how these various behaviors and disciplines come to play and therefore how you can become a better negotiator. The book helps you develop the mindset and tools to become a great negotiator for yourself and for others.
Classical teaching on negotiation teaches separating the people from the problem. But the people are often the problem and the key to accomplishing your goals and theirs. We express our desires as “I want this or that.” As a result, we are always talking about the “what.” As people, as humans, we often don’t even really know what we want. This book teaches you to get behind your “what” and theirs. To accomplish this, you need to understand the “why” not just the “what.” It is the “why” that will help you understand the “what” and adjust it accordingly.
If you think you will get what you want by just being tough and demanding, this book isn’t for you. If you want to succeed in dealing with those people or want to develop a negotiation style where you get what you want and people want to deal with you again and again, then this book is for you. The author draws upon principles of martial arts (designed around dealing with more powerful opponents) to help develop your understanding of negotiations.
In a battle of water and stone, water wins.
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Smart Negotiating
- By: James C. Freund
- Narrator: James C. Freund
- Length: 1 hours 32 minutes
- Publisher: Simon & Schuster Audio
- Publish date: January 01, 1993
- Language: English
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3.79(37 ratings)
3.79(37 ratings)Regular Price:Try for $0.007.95 USDDEAL YOURSELF A WINNING HAND! Whether you’re closing a multi-million dollar acquisition or the purchase of a new family home, securing a raise from a tough minded boss or reaching an agreement with a partner, the pitfalls of negotiating areDEAL YOURSELF A WINNING HAND!
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Whether you’re closing a multi-million dollar acquisition or the purchase of a new family home, securing a raise from a tough minded boss or reaching an agreement with a partner, the pitfalls of negotiating are the same. Now the brilliant strategist behind some of the business world’s toughest negotiations tells you how to avoid these pitfalls and achieve your goals — without being a bully or a wimp.
Attorney James C. Freund forged hard-won victories in many of the major corporate takeover battles of the 1980s — from TWA to Federated Department Stores. In Smart Negotiating, he offers a “game-plan” approach that will help you strike a balance between striving for advantage and compromising too quickly. You will learn how to:
* Determine in advance your realistic expectations on key bargaining issues
* Deal with bluffs and other gambits
* Motivate the other side
* Use leverage and information to your advantage
* Formulate the terms of the ultimate compromise
A fresh, straight forward audio program that brings you right into simulated negotiations with vivid real-world examples, Smart Negotiating will help you succeed at closing a deal. -
Persuasive Selling and Power Negotiation
- By: Made for Success
- Narrator: Brian Tracy
- Length: 10 hours 14 minutes
- Publisher: Blackstone Publishing
- Publish date: January 01, 2010
- Language: English
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3.65(49 ratings)
3.65(49 ratings)Regular Price:Try for $0.0019.95 USDEverything is negotiable. Unfortunately, most people are poor negotiators, and the number one reason why can be traced back to early childhood. This audio series can help you change that. Whether you are trying to influence or negotiate with yourEverything is negotiable. Unfortunately, most people are poor negotiators, and the number one reason why can be traced back to early childhood. This audio series can help you change that. Whether you are trying to influence or negotiate with your biggest client, boss, spouse, or even one of your children, you need to be skillful. This program will help you learn to read body language, know how to overcome the most frequently occurring miscommunication problems, and know exactly how someone can be persuaded. Listen as the experts reveal their secrets so you, too, can succeed.
Contents include:Darkest Secrets of Persuasion & Seduction Masters: How to Protect Yourself and Turn the Power to GoodThe Six Laws of Approachability: How to Break Down Barriers and Get People to Like YouThe Secret to Persuasiveness – How to Get What You WantHow to Influence People with Powerful Communication: 30 Minute Success SeriesSelling Beyond Your Own StyleNegotiate the Best DealSelling Higher-Priced Products against Lower-Priced CompetitionThe Answer is Always No if You Don’t Ask – 7 Strategies for Negotiating Your Way to YES! (Part 1)The Answer is Always No if You Don’t Ask – 7 Strategies for Negotiating Your Way to YES! (Part 2)Communication Skills to InfluenceMastering Price Negotiations for Sales ProfessionalsCommunication and the Art of Persuasion
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The Power of Noticing
- By: Max Bazerman
- Narrator: Holter Graham
- Length: 6 hours 59 minutes
- Publisher: Simon & Schuster Audio
- Publish date: January 01, 2014
- Language: English
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3.38(325 ratings)
3.38(325 ratings)Regular Price:Try for $0.0017.99 USDA “must-read” (Booklist) from Harvard Business School Professor and Codirector of the Harvard Kennedy School’s Center for Public Leadership: A guide to making better decisions, noticing important information in the world aroundA “must-read” (Booklist) from Harvard Business School Professor and Codirector of the Harvard Kennedy School’s Center for Public Leadership: A guide to making better decisions, noticing important information in the world around you, and improving leadership skills.
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Imagine your advantage in negotiations, decision-making, and leadership if you could teach yourself to see and evaluate information that others overlook. The Power of Noticing provides the blueprint for accomplishing precisely that. Max Bazerman, an expert in the field of applied behavioral psychology, draws on three decades of research and his experience instructing Harvard Business School MBAs and corporate executives to teach you how to notice and act on information that may not be immediately obvious.
Drawing on a wealth of real-world examples and using many of the same case studies and thought experiments designed in his executive MBA classes, Bazerman challenges you to explore your cognitive blind spots, identify any salient details you are programmed to miss, and then take steps to ensure it won’t happen again. His book provides a step-by-step guide to breaking bad habits and spotting the hidden details that will change your decision-making and leadership skills for the better, teaching you to pay attention to what didn’t happen, acknowledge self-interest, invent the third choice, and realize that what you see is not all there is.
While many bestselling business books have explained how susceptible to manipulation our irrational cognitive blind spots make us, Bazerman helps you avoid the habits that lead to poor decisions and ineffective leadership in the first place. With The Power of Noticing at your side, you can learn how to notice what others miss, make wiser decisions, and lead more successfully. -
Negotiating 101
- By: Peter Sander
- Narrator: Fred Sanders
- Length: 6 hours 28 minutes
- Publisher: Simon & Schuster Audio
- Publish date: January 01, 2017
- Language: English
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3.32(109 ratings)
3.32(109 ratings)Regular Price:Try for $0.0017.99 USDA quick-and-easy guide to core business and career concepts–no MBA required!The ability to negotiate a deal. Confidence to oversee staff. Complete, accurate monitoring of expenses. In today’s business world, these are must-have skills.A quick-and-easy guide to core business and career concepts–no MBA required!
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The ability to negotiate a deal. Confidence to oversee staff. Complete, accurate monitoring of expenses.
In today’s business world, these are must-have skills. But all too often, comprehensive business books turn the important details of best practices into tedious reading that would put even a CEO to sleep.
From hiring and firing to strategizing and calculating revenues, Negotiating 101 is an easy-to-understand roadmap of today’s complex business world, packed with hundreds of entertaining tidbits and concepts that can’t be found anywhere else. So whether you’re a new business owner, a middle manager, or an entry-level employee, this 101 series has the answers you need to conduct business in a smarter way. -
The Complete Negotiator
- By: Gerard Nierenberg
- Narrator: Gerard Nierenberg
- Length: 2 hours 33 minutes
- Publisher: Simon & Schuster Audio
- Publish date: January 01, 2008
- Language: English
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2.71(17 ratings)
2.71(17 ratings)Regular Price:Try for $0.0011.95 USDThe definitive program on negotiating from the bestselling author of How to Read a Person Like a Book and The Art of Negotiating Known as the father of contemporary negotiating, Gerard I. Nierenberg has taught top executives across the country
The definitive program on negotiating from the bestselling author of How to Read a Person Like a Book and The Art of Negotiating
Known as the father of contemporary negotiating, Gerard I. Nierenberg has taught top executives across the country how to come out of their business deals as winners. The Complete Negotiator features the same negotiation strategies that will help you to:
- Create a climate of agreement to get the other person thinking yes
- Anticipate your opponent’s every move
- Use 14 key negotiating strategies
- Recognize and deflect your opposition’s moves
- Transform demands into problems requiring solutions
- Create a lasting victory by also letting the other side gain
An essential and highly informative tool for anyone in any business, The Complete Negotiator will turn even the weakest dealmakers into great communicators. -
Negotiation
- By: Margaret Neale
- Narrator: Margaret Neale
- Length: 1 hours 8 minutes
- Publisher: Dreamscape Media
- Publish date: February 16, 2021
- Language: English
Regular Price:Try for $0.0017.99 USDOne Day University presents a series of audio lectures recorded in real-time from some of the top minds in the United States. Given by award-winning professors and experts in their field, these recorded lectures dive deep into the worlds ofOne Day University presents a series of audio lectures recorded in real-time from some of the top minds in the United States. Given by award-winning professors and experts in their field, these recorded lectures dive deep into the worlds of religion, government, literature, and social justice. Everyone negotiates. Yet many people think of negotiation primarily as an adversarial interaction where there is a winner and a loser. Framing negotiations in this way creates adversarial interactions because what we expect is what often what we get. In this talk, Professor Margaret Neale will explore the opportunities that exist when negotiators reframe their interactions from adversarial battles to collaborative problem-solving. In doing so, she will demonstrate how to get (more of) what you want by expanding the opportunities to create and claim value in everyday interactions as well as in those rare, high-value interactions. This audio lecture includes a supplemental PDF.
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Cliff Weitzman
Cliff Weitzman is a dyslexia advocate and the CEO and founder of Speechify, the #1 text-to-speech app in the world, totaling over 100,000 5-star reviews and ranking first place in the App Store for the News & Magazines category. In 2017, Weitzman was named to the Forbes 30 under 30 list for his work making the internet more accessible to people with learning disabilities. Cliff Weitzman has been featured in EdSurge, Inc., PC Mag, Entrepreneur, Mashable, among other leading outlets.
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